MINI + KISS

What began as a routine sales event for the new MINI Countryman became a PR stunt and charity auction that broke MINI’s one-month sales record. Teaming up KISS, we created four unique MINI Countryman that were painted in the band’s iconic make-up. The cars then “toured” the nation’s dealerships before they landed on eBay to be auctioned off to support UNICEF's tsunami relief efforts.  



Awards
Addys x5
Communication Arts 

Writer: Luke Zehner
Art Director, Designer: 👋
Agency: Butler, Shine, Stern & Partners

John Verrochi, Creative Director


I’m a Creative Director and Designer whose worked with some of the top agencies and brands in the world, including Droga5, Edelman, RG/A and Facebook. I combine art direction, copywriting, and design with my love for film, technology, psychology, and humor to create memorable and effective brand campaigns. (Or, at least, that’s the hope. 🤞) My work has been recognized by several industry awards and publications, such as Cannes Lions, the One Show, and the New York Times. You can learn more about me here. ︎︎︎

©2024


I’m a Creative Director and Designer whose worked with some of the top agencies and brands in the world, including Droga5, Edelman, RG/A and Facebook. I combine art direction, copywriting, and design with my love for film, technology, psychology, and humor to create memorable and effective brand campaigns. (Or, at least, that’s the idea. 🤞) My work has been recognized by several industry awards and publications, such as Cannes Lions, the One Show, and the New York Times. You can learn more about me here. ︎︎︎